Media firm links up with youth empowerment group to provide opportunities for young people

March 4, 2022
By

Award-winning Bristol youth empowerment social enterprise Babbasa has teamed up with city-based specialist magazine group Our Media to help young people find high-quality work opportunities.

The strategic partnership will include jobs and work experience for young people from disadvantaged and underrepresented communities at Our Media as well as mentoring and fundraising by Our Media staff. 

Our Media is a specialist business unit of magazine publisher Immediate Media employ around 350 people in Bristol responsible for the group’s craft, cycling, science and nature, homes and music titles such as BBC Wildlife Magazine, BikeRadar and Cycling Plus.

It also produces print and digital content and consultancy services for a range of brands, charities and universities.

The link-up follows the publication of Babbasa’s Bridge to Equality Report, which revealed that young people in Bristol anticipate less stable employment opportunities than before Covid-19, reflecting a national picture where 40% of young people see their future career prospect as ‘bleak’, with 14% experiencing fear. 

Many young people also reported that though their career goals did not change, they feel ‘stuck’ and ‘frustrated’ due to their inability to progress at this period.

Our Media CEO Andy Marshall, pictured, said: “Babbasa is a fantastic social enterprise, and we’re delighted to support their important work, providing young people in Bristol with the opportunities to realise their career ambitions.”

Babbasa founder and CEO Poku Osei added: “We are hugely grateful to Our Media for their generous support and we look forward to working closely with them to help meet the needs of disadvantaged and diverse young people to support them to access these fantastic opportunities.”

Babbasa, which won the Queen’s Award for Enterprise last year for promoting opportunity through social mobility, has a proven track record of tackling social and economic disadvantage among more than 3,000 16 to 25 year olds from Bristol’s inner city.

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