Bray Leino Yucca, the Bristol-based digital, direct and data agency, has boosted its leadership team with the appointment of Dwain Thomas as strategy and innovation director.
A specialist in customer experience and marketing strategy, Dwain, pictured, joins Bray Leino Yucca after more than two decades working with major brands in Europe and the US, including eBay, Google, Sky, Microsoft and Apple. 
Dwain’s passion for disruptive technologies has also seen him pioneer innovations for some of the world’s leading legal and financial services firms including JP Morgan Asset Management, Zurich, L&G and SunLife.
He will lead the Bray Leino Yucca team to help clients flourish in the increasingly complex brand engagement landscape and ensure they deliver experiences their customers demand.
Bray Leino Yucca managing director Alan Thorpe said: “This appointment adds some real muscle to our strategic offering. Our job is to keep our clients ahead of the curve and Dwain has a proven track record of identifying and applying technological innovation to marcomms.”
Dwain added: “Today, technology gives us the power to deliver outstanding customer experience across every single brand touch point. What we do with that power is the clever part.”
