The importance of having a strategic plan for business growth was underpinned at an event hosted by Bristol-based law firm Gregg Latchams’ In-house Lawyer service (IHL) and Bristol Business News.
Called ‘Growing your business on solid foundations’, the seminar was aimed at helping the owners of start-up and scale-up businesses achieve sustainable growth, engage their people and harness their potential.
Speaking at the event, which was staged by Bristol’s Engine Shed innovation hub, were Phillipa Haynes, brand strategy consultant at Insight 101, Aimee Shortman, CEO at Brand Biology, Richard Godfrey, CEO of website and app developer Rocketmakers, and Peter Quintana, business consultant at High Growth Knowledge Company.
Head of IHL at Gregg Latchams and event organiser Kieren Windsor chaired the panel alongside Bristol Business News editor Robert Buckland.
Aimee opened a discussion around the importance of creating the conditions for people to thrive, emphasising that employees and customers must be the focus if leaders want to futureproof their business.
Phillipa highlighted how brand values must be visible to turn them into behavioural traits, adding that the easiest way to influence action internally is to promote a united mission in any workforce.
Richard addressed the fact that businesses are focused around people and talked about the importance of leaders needing emotional intelligence and self-awareness to fully support employees.
Peter talked about the importance of outcome mapping – even for one-person businesses – in understanding how to navigate each stage of growth.
Kieren Windsor said: “This event provided a unique opportunity for attendees to hear from, and ask questions of, a broad range of specialists, all of whom have a shared goal in helping businesses and their leaders, to reach their full potential.
“The conversation doesn’t stop here – I urge those who are looking to expand to get in touch with myself or one of our expert panellists to see how we can support them to build and implement a sustainable growth plan.”
Headquartered in Bristol, Gregg Latchams also has an office in London. The firm provides legal services for SMEs, private individuals and business owners living in or investing in the UK.
Pictured: Head of Gregg Latchams’ In-house Lawyer service Kieren Windsor, far left, and Bristol Business News editor Robert Buckland, far right, with panellists Aimee Shortman, Richard Godfrey, Peter Quintana and Phillipa Haynes
